Creating a social media policy can and should be fun for everyone involved!

Post by Michael Brito 09/10/11  Comments

Establishing a governance model and social media policies and guidelines is the perfect opportunity to get employees involved in co-creating policies that help shape their own behavior on the social web. It will certainly increase employee morale; and also create positive perception of transparency and trust from people like me who are on the outside looking in. Hats off to the team that is responsible for this.

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About the Author

Michael Brito

Michael currently works for Edelman Digital as a Vice President and leads the digital team in Silicon Valley. He currently provides strategic counsel, guidance and best practices to several of Edelman's top global accounts.

Previously, Michael worked for major brands in Silicon Valley (HP, Yahoo! and Intel) and was instrumental in driving social media programs and campaigns emphasizing authenticity and long-term relationship building.

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